Dr. Swanz is a board-certified naturopathic physician
His old brand assets and website didn’t convey the professional image that is critical to success in his field of naturopathy & homeopathic medicine.
Dr. Peter Swanz is a board-certified naturopathic physician whose practice, Vital Force Naturopathy had been providing nutritional and wellness care to Louisville and Southern Indiana for a number of years. Dr. Swanz’ existing brand assets and website, while containing with good information, didn’t convey the trustworthy, professional image that is extremely critical to success in a somewhat controversial field like naturopathy and homeopathic medicine.
We provided a new logo that captured the gentle, vital, natural approach to wellness that Dr. Swanz’ practice embodies, which was immediately applied to a new website design and his social media presence. Because Dr. Swanz himself is a key part of his business brand, we did new custom photography to help convey his personality and how he “practices what he preaches” in terms of a health and wellness lifestyle. We also launched a locally-targeted paid search campaign, ensuring that people interested in naturopathy and homeopathic medicine in the area could easily find Dr. Swanz.
Disciplines Applied:
- branding
- web design
- marketing
- consulting
- social media
- photography
ROI
- Friendly, professional logo and brand design
- Content-managed website
- Digital assets and consulting to upgrade social media presence
- Targeted paid search campaign to immediately improve local reach and visibility