DON'T SELL. SEDUCE.
Good copy is accurate, grammatically correct, tightly edited, and keyword-rich.
Really good copy is also optimized to work best in the medium you find it on: whether that’s the web, or a mobile app, or a print design.
Good copy on the web is also rare.
- Great copy is seductive. Great copy grabs your attention, wrests it away from the pretty graphics around it, and then whispers enticing benefits in your ear.
- Great copy makes you imagine yourself smarter, happier, thinner, more satisfied or more successful–you know, the way you’d be if you’d just buy this product or service.
Your competition is probably going to settle for good copy. Or better yet, they might say “we can provide the copy and content ourselves! We’ll save a ton of money.”
But you? You’re so much smarter than that.
That’s why we think you’re so sexy.
Flattery will get us everywhere, you say? Sweet. Contact us.